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Mellan pitchdeck och panik – följ med bakom kulisserna i startup-världen.

In the Head of a Founder är podden där vi djupdyker i innovation, entreprenörskap och immateriella tillgångar. Hur bygger man ett starkt varumärke? Är det viktigare att patentera ny teknik, eller att vara först på marknaden? Och vilka är egentligen nycklarna till att säkra investeringar?

En sak återkommer gång på gång i våra samtal: frågan om IP. Är det ett ”need to have” – eller bara ett ”nice to have”?

I varje avsnitt möter du entreprenörer, investerare och experter som delar sina resor, insikter och lärdomar. Vi pratar om prioriteringar, beslut, framgångar och misstag. Allt det som formar en startup-resa.

Din värd är Jonas Hagman, European Patent Attorney och IP-strateg med över 15 års erfarenhet av att hjälpa startups växa.

Välkommen till In the Head of a Founder.

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Kort om bakgrunden till podden och syftet med den.